The branding for 300 Pounds of Joy is based off of the attributes, which are eclectically nostalgic, quirky, and a mash-up collage of world cultures. This is shown in humorous imagery, mix and match typography, and language with an attitude with occasional innuendos.
The name 300 Pounds of Joy comes from the Howlin’ Wolf song of the same name. My restaurant is a place to enjoy not only good food, but also acts as a socialization hotspot to enjoy some company. So come relish in some good stuff for your mouth hole.
